Unfortunately, during my  20 minute presentation on Lego Serious Play at Event Innovation Summit,  I didn’t have time to brainstorm possible uses of Lego Serious Play (LSP) at events with the participants. I was however asked the question, so I had some pending homework!

Attached my initial mind map – and because my handwriting is impossible to read – below the initial ideas.

Can you think of more?

Stands:

• Stand built from Lego
• Have a Lego table with lots of lose bricks simply so people approach, touch and build
• Have LSP sessions on view – adults building with Lego attract attention!
• Distribute bricks and have the clients visit your stand to build something. More = Bigger
• Charity link-up and bricks go to a special school after
• Lose bricks around the event with return to stand messages
• Brick trails on the floor
• ?

Clients/Visitor Interaction:

• Event design at briefing stage
• Stand design inspiration
• Client interviews at the event
• One to one sessions with clients
• Send challenge to clients before event
• Joint analysis of problem with a group of clients
• Creativity challenges – visitors make something different from same bricks
• ?

Large Group Talks:

• Motivate sales teams building their best pitches
• Creativity talks via LSP to inspire alternative thinking
• Mass networking between random participants at a table
• Business Speed Networking using LSP
• Have children present models responding to business questions for alternative insights
• Have all speakers present a model representing their core theme
• Tailor-made LSP sessions to fit core theme via building
• ?

Networking:

• Build model of your needs / interests and key words and leave it in central area with your business card
• Sort participants by speciality, distribute colours accordingly and call random (or agreed) combinations
• Have a Lego “fiddle” table with an LSP facilitator to casually kick off sessions
• Get participants to treat a common problem and get to a final group model
• ?

Client Specific:

• Speed coaching
• Open criticism / feedback sessions
• Brainstorming en masse
• New strategy design
• Team ID
• Team DAFO
• Aligning individual objectives in one group objective
• Inter-departmental coaching / feedback
• One to one rotating coaching
• Designing new processes and structures
• Break up boring technical training days with specific LSP slots
• ?

Considiom, Madrid.